Tuesday 11 August 2015

How To Write Great Articles For Your Online Business


file8841263254299The first thing to understand on “how to write articles” for your legitimate online home-based business is that writing for online publications is different from writing those in print.   Therefore it is important to understand that the same kind of writing you may be doing already isn’t going to translate as well to the Internet.

In order to make sure that you write great articles it is important to keep the following in mind.

1.  Write Tight

The articles you see online tend to be shorter and more succinct than those you see in newspapers or magazines.   For the most part articles, you see on websites or in blogs tend to contain between 500 and 800 words, although some may be shorter or longer.

2.  Use Subheadings, Bullet Points And Numbered Lists

It is important when writing your articles that you keep in mind the types of devices people are now using in order to access content online.  So it is important to think about how the article is going to look when viewed on either a laptop, tablet or mobile phone as well as on a computer.  This is especially important thing to remember if the articles you are writing are going to be quite long.  By breaking up the content in to smaller sections with headings that are clear is going to make it easier for those who are browsing the web to read it.

3.  Your Lead Needs To Be As Compelling As Possible

You’ll find that the lead of your article is very important due to the way that people read things online.  As generally people’s attention span is only around 10 seconds long both the first sentence and first paragraph need to be really engaging in order to grab their attention.  If you don’t grab their attention from the outset they can easily choose to leave the page, and this is something you do not want.

4.  Think Careful Of Publication Styles

Make sure that when you are writing any articles that they are the same as you see on a site or blog already.   Spend some time on getting to know the tone, voice and topics that generally tend to be covered on a particular site.

5.  Includes Links To Other Articles And Sources That Are Relevant

Having the ability to let an article serve as a one click resource for further reading for your target audience is something that is completely unique to writing online.  But don’t include too many links within your articles or this could lead to your audience being directed away from your page.  Inclusion of say one or two links in an article should be sufficient.

6.  Learn About Search Engine Optimisation (SEO)

To ensure that yr website will become more visible to the search engines, it is advisable that you understand what is SEO all about.   But rather than just peppering your articles with random search terms, you should look at using a keyword research tool to discover the terms which are being used by people to search for your particular niche.  Also you should limit the amount of times you use particular keywords in your articles.  I would suggest that you use them no more than 3 times in any one article.

As long as you keep in mind the things that I have discussed above then over time you will soon learn even more effective ways of how to write great articles for your online business.

Hopefully this will in turn help your business to grow and ensure that the right sort of audience is being attracted to your website.  Eventually this should then lead to you generating an online passive income easily.



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